Quick Count Breakdown
- Annual inventory counts offer a single, full snapshot of stock—but they’re often disruptive, costly, and time-consuming.
- Cycle counting is the modern alternative—continuous, more accurate, and much less disruptive.
- This blog explores:
- The true costs of both methods
- Best practices for implementing them
- How they apply to scaling supply chains, especially in the MENA region
Inventory Accuracy Is Not Optional Anymore
Stockouts. Overstocks. Disappointed customers. These issues have one thing in common: poor inventory visibility.
Today, MENA-based retailers, fulfilment providers, and logistics firms are competing in a market where same-day delivery and omnichannel fulfilment are the norm. You can’t afford to run your business on outdated inventory snapshots.
That’s why businesses are shifting from annual physical counts to cycle count routines supported by real-time IMS systems like Omniful.
What Is Annual Inventory Counting?
Annual inventory counting is the traditional method of physically verifying all stock in one massive session—usually once per year. This approach requires businesses to pause operations temporarily so every item can be checked and reconciled against records.
Key Characteristics:
- One-time yearly audit
- High labour demand over a short period
- Often results in warehouse downtime
- Still mandated in some regions for accounting or audit purposes
What Is Cycle Counting?
Cycle counting spreads out the inventory check process across the year. Instead of verifying all items at once, staff conduct small, regular counts based on SKU classification, sales velocity, or location.
Modern IMS systems automate much of this process, scheduling cycle counts dynamically using real-time stock data and user-defined rules.
Cycle Counting Advantages:
- Continuous accuracy improvement
- Minimised disruption to operations
- Focus on high-risk or fast-moving SKUs
- Easier integration with omnichannel workflows
Why MENA Businesses Are Choosing Cycle Counting
The retail and logistics industries in KSA, UAE, and Egypt are evolving rapidly. Here’s why cycle counting fits perfectly:
1. Supports Multi-Hub Inventory Tracking
With operations spanning free zones, dark stores, and warehouses, cycle counts reduce complexity by localising checks per site or zone.
2. Reduces Cost of Errors
Stock discrepancies can cost thousands in lost sales or excess inventory. Regular cycle counts catch small errors before they become big ones.
3. Faster Response to Demand Fluctuations
Real-time stock visibility enables faster procurement and fulfilment decisions—critical for seasonal markets like fashion and food delivery.
Technology-Driven Inventory Accuracy
Omniful’s WMS platform enables mobile-friendly cycle counting with features like:
- Real-time inventory sync across channels
- Mobile inventory adjustment
- SKU-level cycle audit logs
- Alerts for count discrepancies
- Bin-level tracking & automated putaway
These tools empower warehouse staff to perform counts quickly, without disrupting order fulfilment or dispatch.
Cost Analysis: Which One Is More Efficient?
Annual Inventory Cost Breakdown:
- Labour: High temporary demand
- Downtime: Lost productivity
- Risk: Limited checks = increased shrinkage
Cycle Counting Costs:
- Ongoing low-labour commitment
- Lower disruption (operations continue)
- Enhanced decision-making from continuous data
🧯 Verdict: Cycle counting may have a recurring time cost, but it pays off through greater accuracy and faster inventory reconciliation.
Best Practices for Cycle Counting Success
To get the most out of your IMS-supported cycle counts, follow these guidelines:
-
Categorise Your Inventory
Segment your SKUs by value and velocity. Apply ABC analysis to prioritise frequently moving or high-value items. -
Schedule Intelligently
Use tech to automate count cycles based on location, zone, or category. -
Train Your Team
Even automated tools need skilled hands. Provide refresher training every quarter. -
Use Real-Time Adjustments
Don’t rely on printed reports—use live data to correct discrepancies on the go. -
Audit Regularly
Use blind counts and cross-checks to validate performance and spot inconsistencies.
Case Study: Riyadh-Based Retailer Reduces Shrinkage by 28%
A leading KSA-based electronics retailer shifted to cycle counting using Omniful. Previously, they used one massive stock take per year. It caused:
- 3 days of downtime
- 15% stock discrepancy on average
- Frequent misplacements
After adopting cycle counts:
- Downtime dropped to zero
- Stock accuracy increased to 99.2%
- Shrinkage was reduced by 28% over two quarters
Still a Place for Annual Inventory Counts?
Yes—especially if your business:
- Requires compliance with statutory financial audits
- Operates seasonal stock cycles
- Needs a “reset” baseline due to poor legacy data
However, annual counts should be supported—not replaced—by cycle routines.
Think of them as safety nets, not the main act.
Combining the Two: Hybrid Inventory Strategy
Smart MENA-based brands now adopt hybrid approaches:
- Cycle counts for daily accuracy
- Annual counts for external audits
- Spot counts for unexpected issues or warehouse moves
Modern IMS platforms like Omniful allow you to manage this blended strategy from a single dashboard.
Future Trends: AI in Inventory Counting
AI tools are reshaping inventory management:
- Predictive stock movements
- Risk-based count prioritisation
- Auto-scheduling of cycle audits based on shrinkage risk
Platforms like Omniful already integrate AI models to reduce error-prone manual work—boosting both speed and precision.
Final Thoughts
In 2025 and beyond, accuracy is no longer a once-a-year activity. It’s an everyday standard. Cycle counting offers the accuracy, control, and agility needed for businesses to thrive in an omnichannel, fast-delivery world—especially across the MENA region.
Annual counts still play a role, but they shouldn’t be your only safety net.
FAQs
Is cycle counting suitable for small businesses?
Yes. Even micro-warehouses can benefit from structured counts using mobile IMS tools.
Does Omniful support expiry-based audits?
Absolutely. Its batch tracking and expiry date management are ideal for pharma and grocery.
Can we customise count frequency per SKU?
Yes. Omniful lets you set audit rules based on SKU velocity, location, and value.